Monday, February 14, 2011

The Scoop on eBooks

Everything You Wanted to Know About e-Books, But...

What is an e-book? A Conventional e-book is a digital copy of a printed book-or original content in digital form-that can be read on a variety of devices.  Conventional e-books are downloaded to a computer or device.  A conventional e-book cannot be shared.

What are Google eBooks? Google eBooks are part of an open platform that allows someone to explore, buy, read books on any device.

How are Google e-books different from a conventional e-book? Google eBooks are store on a Google server and you access the book from that server, or "cloud".  Google eBooks can be viewed from any Web browser, through Google reading apps for multi-function devices, and most dedicated e-book devices, such as the Sony Reader and the Nook (but not the Kindle).

Can I read a Google eBooks on my iPhone?  Google has made reading apps available for multi-function devices such as the iPad, iPhone, Android, and other smart phones.  If you have Gmail, or any Google account, you're ready to access Google eBooks.

I love print books, but am curious about e-books.  What are the benefits of e-books?  E-books give you the instant availability of a very large selection of titles; dedicated reader devices or cloud-based storage means portability and accessibility; e-books are read on devices that are designed for readability - be it with the e-ink technology of one of the dedicated e-book devices or the LED screen of the iPad - and they allow for changing font size.  You can store, carry, and access dozens of books at all times, and since you are buying them from our online bookstore at http://www.harleysvillebooks.com/, you can explore and purchase e-books anywhere, anytime.

What are different e-books priced differently?  Prices can vary depending on the publisher, the e-book provider, and different sales agreements.  E-booksfrom most publishersare sold in exactly the same was as printed books: the publisher sets a list price and sells the book to a bookseller, and the bookseller sets the list price to the customer.  A few publishers operate according to an "agency model".  In this case, the publisher sets the price to a consumer and ALL retailers (indies, chains, Amazon) agree to sell that e-book at the to the consumer.

Why can't I find a certain e-book for my device while my friend can find it for device? For every book market, from Kindle to Google eBooks, the provider (Amazon or Google, for example) negotiates separate, individual digital rights agreements with the publishers.  That explains why title lists may vary between providers and formats.

There are so many ways to read e-book.  Help!  E-books can be read on dedicated, single-function readers, such as the Nook, the Kindle, and the Sony Reader, or on multi-function devices, such as the iPad, iPhone, Android, and other mobile devices and smart phones.  You can read e-books from Google, Palm/iPhone format, and Amazon/Kindle format on these multi-function devices. (A quick factoid: According to the Boston Consulting Group, 66% of consumers prefer a multi-function devices vs. 24% who prefer a single use device.)

Why doesn't Harleysville Books sell reading devices?  We're experts in books and content not consumer electronics.  But we can help guide you to the right source.  The iPad, iPhone, Android, and other smart mobile devices are the preferred multi-function reading devices that we recommend. 

Why not the Kindle?  Kindle is a proprietary device made by Amazon.  The only e-books that can read on a Kindle on a Kindle and Kindle format books.  Only Amazon sells Kindle format books, and you will be restricted to buying all your e-books from Amazon in the future.  As your local, independent bookstore, we would love to help you find the reading selections you'll enjoy most in any format - including e-books!

For more information on how to buy a Google eBook from http://www.harleysvillebooks.com/, you can get started today!

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